As VP of Product Management at Constant Contact, I’m lucky to work with a collection of people who truly value small business.

Whether we’re attending a customer panel, going on a customer visit, listening to an episode of our Small Biz Stories podcast, or delving into product usage data — we strive to understand small businesses better than anyone, so we can help you reach your customers and do more business.

As a small business, there’s a reality you know better than anyone.

You can’t grow a business without change.

Every day, you look for ways to improve your business to give your customers the best experience possible. And you inspire us to do the same.

Change is a daily occurrence in the fast-paced world of marketing; and while the best practices of today may not hold true tomorrow, we continue to make product updates to get you the best results possible.

That’s why we’re thrilled to introduce you to our best experience yet.

Our recent product update means simpler, easier email marketing. You’ll find all your favorite features still available, with improved navigation and a streamlined experience.

Check out this video for an overview of your upgraded experience:

Here are a few important things to know:

Why are we making this change?

We’re committed to developing the best product possible to help you reach your customers and do more business. Our recent changes reflect an easier workflow and sleeker, streamlined experience so you can navigate easily from task to task.

What are the biggest benefits?

The updated homepage will give you a more comprehensive look at your recent marketing activities. Review your most recent campaigns, including email newsletters, online surveys, event registration pages, and more — all from one place.

You’ll see the results of your most recent campaign, right at the top of the homepage.

Our updated navigation will give you easy access to your most important tools, including reporting and the image library.

We’ll also help you stay organized by removing campaigns that are over three years old. If you have older campaigns you’d like to hold onto, simply make a copy of that particular campaign and the new draft will be kept in your account.

When can you expect the new experience?

Existing customer can get this new experience any time by sending an email to [email protected]. We’ll get you set up within three to four business days.

We’ll reach out to you proactively between now and the end of the year, before upgrading your account to the new experience. We’ll provide tutorials to walk you through the changes and ask for your feedback as you start trying it out.

You can share your feedback with the Constant Contact Community here.

Will anything happen to your email contacts?

No. We know how critical email contacts are to small businesses. We’ve kept the contacts experience exactly the same.

Have any additional questions?

Visit our Help Center to start a live chat with a support rep, email our support team, or call in to speak with one of our coaches.

You can also visit the Constant Contact Community to join discussions with other Constant Contact customers and get your questions answered.

Change for the better.

While we’re confident these updates represent our best improvements to date, we promise to continue evolving to keep you up-to-date with the current marketing trends and best practices.

Best practices change. But our continued commitment to your success? That’s here to stay.

The post Introducing an Experience Upgrade for Constant Contact appeared first on Constant Contact Blogs.