Archive for the ‘News & Updates’ Category
The Art of the Donor Thank You Letter
In my experience with nonprofits, the most meaningful takeaway is how important it is to thank people. Whether it’s ...
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Create an Annual Appeal Email That Turns Donating into a Habit
The squeaky wheel gets the oil, but when there’s a symphony of squeaks all in the same month every ...
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What is A/B Testing? Why It Matters & How to Get Started
Has this ever happened to you? You’ve done all the work. You’ve created a new webpage or email ...
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How Your Headline Can Draw Customers Into Your Email Body Text
Walking down the streets of New York City, you can feel the history, almost hear the newsboys call up from ...
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3 Types of Visuals to Use in Your Nonprofit Emails
Thanks to Internet and social media sites, visuals play a big part in today’s world, and stats show that ...
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