Author Archive
5 Creative Ways to Use Printed Materials to Grow Your Email List
You have an email sign-up sheet at your store. Maybe even an online sign-up form up on your website. Is ...
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6 Things You Can Learn from Your Email Analytics
Making sense of your email analytics can be tricky at first. How do you know which numbers to focus on? ...
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What it Takes to Create Engaging Content in a “Boring” Industry
Cute kittens. Mouthwatering cupcakes. Some small businesses and organizations have it easy. But what if your business is focused on ...
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How to Set Email Marketing Benchmarks
How confident are you that email marketing is working for your business? While there can be no doubt that email marketing ...
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How to Drive Tremendous Website Traffic with Email Marketing
For us, the most important result of email marketing is getting people to our website,” says marketing technology manager for Robert P ...
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