Author Archive
How to Attract and Keep Track of Visitors to Your Next Event
Once the batch of invitations dropped into the mailbox for your summer party, you knew you forgot something. How many ...
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Create an Annual Appeal Email That Turns Donating into a Habit
The squeaky wheel gets the oil, but when there’s a symphony of squeaks all in the same month every ...
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How Your Headline Can Draw Customers Into Your Email Body Text
Walking down the streets of New York City, you can feel the history, almost hear the newsboys call up from ...
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Craft a Subject Line and Preheader Pair to Inspire More Opens
How do you keep people reading your email? By making sure the first thing someone sees in their inbox is ...
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Inspire Your Nonprofit Audience to Act With Animated GIFs
As much as we like to deny it, our animal instincts control much of what we do, holding our attention ...
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