April Holidays for Marketing Planning — 2021
Did you know that April 2nd is National Peanut Butter and Jelly Day? No foolin’.
As many PB&J sandwiches as I had growing up, I’ve never enjoyed one as much as when I was a poor college student and my roommate and I pooled our resources to purchase a single loaf of bread, a jar of peanut butter, and a small jar of strawberry jam. We must have eaten three apiece, one right after the other, before we came up for air. To this day, even though I don’t have kids of my own, and I seldom (if ever) indulge in a PB&J, I keep all of the ingredients on hand, just in case I get the urge.
Besides National PB&J Day, April hosts no less than 24 food & beverage-related holidays, such as April 5th – National Deep Dish Pizza Day and April 13th – National Peach Cobbler Day. This makes it a good time to share favorite spring recipes via email, family cooking secrets via video, or start a recipe swap on Facebook, Instagram, or Pinterest.
If food isn’t your thing, there are plenty of fun, cultural, and religious holidays this month as well. Take a look:
April holidays — 2021
- April 1st — Not only is the 1st April Fool’s Day but for you baseball fans out there, it’s also Major League Baseball Opening Day and for the foodies, it’s National Burrito Day. I point this out because you don’t have to only celebrate April Fool’s Day on the 1st. Step away from the pack and introduce your contacts to a whole new holiday.
- April 3rd — National Find a Rainbow Day — Originally created to appreciate the beauty, mystery, and magic of rainbows. In recent years, due to the creation of the rainbow flag by Gilbert Baker, this day has also become a day to spread awareness about the LGBTQ+ community. This makes it a good day to spread awareness, show your support, or open up a dialogue on social media.
- April 16th — Wear Pajamas to Work Day — I’m not sure how this differs from any other workday in 2021, but it might be a good time to purchase a new set of PJs.
- April 21st — Administrative Professionals Day — Encourage your contacts to thank their admins on this day by giving them an office plant, taking them to lunch, or giving them a gift card to one of their favorite places.
In addition to the fun, historic, and educational holidays this month, it’s also a very important month for Christians. With Good Friday (April 2nd) and Easter Sunday (April 4th), it’s a time for renewal and rebirth.
If you’re not religious, these concepts of renewal and rebirth can be mirrored in celebrating more earth and growth-centric days such as April 15th — National Gardening Day, and April 22nd — Earth Day.
With all of these great April holidays, it’s difficult to pick a favorite but honestly, my favorite is also a guilty pleasure… April 28th — National Superhero Day. Besides being a day to celebrate pure imagination, fun, and creativity, it’s also a chance to think about, and support, our everyday superheroes… our first responders, soldiers, volunteers, and blood and plasma donors — to name a few.
For some more holidays and ideas on what you can do to share them with your customers, download the graphic below. Or, get started on planning out your entire year with our full Online Marketing Calendar, complete with a free template and a full list of holidays you can use to plan a successful year.
And, if nothing else, get a little heroic with your email designs, spread some awareness, share a good meal, and celebrate and do something positive for this beautiful planet we live on.
April 2021 holiday and marketing planning infographic
Click the image below to download the full infographic.