Social Media 101: Social Media Marketing Made Simple

Social Media Marketing

The why, the what, and the how for your small business or nonprofit 

They’re Out There – How Do You Reach Them?  You know your prospects, clients and members areactive on social media. Are you asking: can social media really be harnessed for your business or nonprofit? Perhaps you’re not convinced that it works – or you are, but you’re feeling overwhelmed and are not sure how to get started marketing your business with social media.

This seminar will show you the value of using social media to reach your customers, members andprospects – plus how it can drive repeat business from your current customers, and how it can lead to newcustomers, members and volunteers!

We’ll take a look at the 5 most popular social media networks – Facebook, LinkedIn, Twitter, Pinterest and Instagram – and discuss:
What each network is about
What to post
How often to post
The business benefit of using each social network

We’ll also look at what comes next: what kinds of engaging, share-worthy content to post to social media, how to get started, and how to use a content calendar to plan your social media posts.

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